E-M8 Entrepreneurial Management for Eternal Mission

Discovering purpose through engaging in business, exploring the disciplines required for purposeful business.

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Entries Tagged as '5. Expanding Market'

Mapping market paradigms

February 21st, 2010 · No Comments

While the presentation below view the business models a bit to narrowly, only in terms of the transactions, this is a great place to start developing and refining the understanding of the business opportunities. Take a look and tell me what you think:
Business Model Innovation Matters

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Tags: 4. Effective Method · 5. Expanding Market

Diversify or focus

February 4th, 2010 · No Comments

When starting out, many things a business should do are the very opposite of a good practice in the long term. For example, I am sure you have heard the advice that it is good to be diversified so that you do not depend on the whim of a single customer.
I would like to argue [...]

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Tags: 5. Expanding Market

What market should we go after?

January 21st, 2010 · No Comments

Every start up in the world, and most well established businesses struggle with the question: “What market should we go after?” or “What market should we go after next?” I believe that being able to effectively answer this question in at least one eight of business success.
It is by far easier to answer the question: [...]

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Tags: 5. Expanding Market

What do white cows drink?

December 17th, 2009 · No Comments

Human mind is fascinating. It can precisely solve complex problems and get tripped up by the most basic questions. What do white cows drink? Water, surely.  But I can almost bet your first response was milk.  Being aware of the mind’s eccentricities is very important in both marketing and management. Predictably Irrational,  Nudge: Improving Decisions [...]

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Tags: 1. Entrepreneurial Management · 2. Engaged Manpower · 5. Expanding Market · Great Books

Don’t build anything you have not sold

December 6th, 2009 · 2 Comments

The principle that you should not build anything you have not already sold is at the heart of the world of mass customization. It is essential to reducing waste, but just as importantly it may be the only ticket to start and operate a business in a cash tight economy. Bootstrapping is the best way [...]

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Tags: 5. Expanding Market